Five Minutes with VITO: Making the Most of Your Selling Time with the Very Important Top Officer

Five Minutes with VITO Making the Most of Your Selling Time with the Very Important Top Officer VITO trademark is the Very Important Top Officer the person with the ultimate veto power VITOs control every decision that s made in ever enterprise in your sales territory This book helps you learn

  • Title: Five Minutes with VITO: Making the Most of Your Selling Time with the Very Important Top Officer
  • Author: David Mattson Anthony Parinello
  • ISBN: 9780978607838
  • Page: 256
  • Format: Paperback
  • VITO trademark is the Very Important Top Officer, the person with the ultimate veto power VITOs control every decision that s made in ever enterprise in your sales territory This book helps you learn how to use the Sandler Selling System in your interactions with VITO including how to land an appointment, bond and build rapport with VITO.

    One thought on “Five Minutes with VITO: Making the Most of Your Selling Time with the Very Important Top Officer”

    1. This is the book I wish I'd read before I met a prospective client, who was CEO of his large organization, and blew it. The VITO of the title is the CEO of the org, or equivalent senior executive with purchasing power and management clout. "Very Important Top Officer" is the conceit behind VITO. The book tells you how this person thinks and operates.Naturally, of course, you must wade through the exhortations of the charismatic preacher style of writing that is common in this genre. It's rather [...]

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