Competitive Intelligence: How To Gather Analyze And Use Information To Move Your Business To The Top

Competitive Intelligence How To Gather Analyze And Use Information To Move Your Business To The Top In the first book designed for businesses of all sizes and managers at every level Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can us

  • Title: Competitive Intelligence: How To Gather Analyze And Use Information To Move Your Business To The Top
  • Author: Larry Kahaner
  • ISBN: 9780684844046
  • Page: 317
  • Format: Paperback
  • In the first book designed for businesses of all sizes and managers at every level, Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can use it for success With a wealth of case studies, Kahaner shows How to profile your competitors executives to unmask their decision making processes The line between legal andIn the first book designed for businesses of all sizes and managers at every level, Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can use it for success With a wealth of case studies, Kahaner shows How to profile your competitors executives to unmask their decision making processes The line between legal and illegal or unethical activities How to protect your own company against your competitors intelligence operations COMPETITIVE INTELLIGENCE is a practical guide to turning raw information into priceless knowledge and winning business strategy.

    One thought on “Competitive Intelligence: How To Gather Analyze And Use Information To Move Your Business To The Top”

    1. This is a how-to guide for those interested in becoming corporate spooks. Want to know the capacity at the competitors production facility accross town? Try counting the cars in the parking to estimate employee head count or use any of the widely available infared satellite photos to measure heat emissions from the plant. This book is filled with all kinds of great ways to obtain information on your competitors from resources available in the public domain. Best of all, the methods described are [...]

    2. This gave a really good concept of the structure and utilization of this type of analysis. The only complaint is that it is from 1996 and a lot of the sources and laws have changed since then. I think this is like the grandfather of the concept, and the later generations can update as needed. I am glad I read this and will continue researching this area of business for my self development.

    3. A must-read book on competitive intelligence for knowledge workers who want to be in executive role and entrepreneurs.

    4. A must-read book on competitive intelligence for knowledge workers who want to be in executive role and entrepreneurs.

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