Sony Vs Samsung: The Inside Story of the Electronics Giants' Battle for Global Supremacy

Sony Vs Samsung The Inside Story of the Electronics Giants Battle for Global Supremacy Sony vs Samsung is business history at its best It explores the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony s decline and Samsung

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  • Title: Sony Vs Samsung: The Inside Story of the Electronics Giants' Battle for Global Supremacy
  • Author: Sea-Jin Chang
  • ISBN: 9780470823712
  • Page: 462
  • Format: Paperback
  • Sony vs Samsung is business history at its best It explores the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony s decline and Samsung s rise Contrary to popular belief, Chang shows that success or failure does not simply arise from different strategies Rather, it emerges from major decisions that are Sony vs Samsung is business history at its best It explores the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony s decline and Samsung s rise Contrary to popular belief, Chang shows that success or failure does not simply arise from different strategies Rather, it emerges from major decisions that are deeply rooted in the companies organizational processes and their executives political behavior This book is a must read for any senior executive Constantinos Markides, Robert P Bauman Professor of Strategic Leadership and Chairman, Strategy Department, London Business School Sea Jin Chang has produced that rarity in a business book one that is as valuable to practicing managers as it is insightful to academic researchers In this fascinating comparison of two modern global giants, he applies his high resolution research microscope to their changing fortunes by dissecting their contrasting strategies, and providing interesting insights into their divergent organizational processes and management practices This is a very valuable contribution to the international business literature It will end up in as many corporate boardrooms as faculty seminars Christopher A Bartlett, Thomas D Casserly Professor Emeritus, Harvard Business School Sea Jin Chang has written a fascinating comparison of Sony and Samsung that will be valuable to anyone interested in strategy, organizations or international business The interwoven and very detailed case studies of two very different companies in overlapping industries illuminate problems such as adaptation to technological change analog to digital , organizational flexibility and globalization His attempt to analyze both strategic development and implementation is successful and very useful Both academics and practitioners will learn a lot from this book Stephen J Kobrin, William Wurster Professor of Multinational Management, The Wharton School, University of Pennsylvania Refreshingly original and entertaining, this book analyzes major strategic decisions of Samsung and Sony and highlights organizational processes and top management leadership that have shaped their performances This is a must read for all executives who want to understand the strengths and weaknesses of Asian competitors It also provides penetrating insights to other Asian companies with global ambitions Myoung Woo Lee, President and CEO, iriver

    One thought on “Sony Vs Samsung: The Inside Story of the Electronics Giants' Battle for Global Supremacy”

    1. BME5003 forced reading but very interesting and insightful bookexplores various dimensions and dynamics of the organization as it rises and falls

    2. Table of ContentsChapter 1 - Sony and Samsung: Portraits of Two Global CompetitorsThe Fall of Sony and the Rise of Samsung ElectronicsThe History and Business Areas of Sony and Samsung ElectronicsSony and Samsung Electronics’ PerformancePart 1 Strategic AnalysisChapter 2 - Prince and Pauper in the Analog WorldSony, the Prince of AnalogThe Late-Starter, Samsung ElectronicsChapter 3 - Digital Dream Kids and the Digital Sashimi ShopDigital RevolutionSony’s Digital Dream KidsSamsung Electronics [...]

    3. The book explains in a very brief manners on Sony and Samsung in the market. Knowing that both the company is from 2 different country. It is interesting to see how the cultures of these 2 companies affects the business of operation. However, the author did explain the CSR of the company.

    4. Good analysis by the author. Very insightful. Recommended for people in a managerial position or entrepreneur.

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