Entreprenerd: The Busy Person's Primer on SEO, Paid Advertising, and Conversion Optimisation

Entreprenerd The Busy Person s Primer on SEO Paid Advertising and Conversion Optimisation Written by an Oxford law graduate turned programmer turned entrepreneur Expect a carefully researched pithy and highly applicable read Based on the author s time chairing a growth hacker group in Be

  • Title: Entreprenerd: The Busy Person's Primer on SEO, Paid Advertising, and Conversion Optimisation
  • Author: JackKinsella
  • ISBN: 9781635354331
  • Page: 227
  • Format: ebook
  • Written by an Oxford law graduate turned programmer turned entrepreneur Expect a carefully researched, pithy, and highly applicable read Based on the author s time chairing a growth hacker group in Berlin Among the members of this group were some ex Googlers, a consultant doing conversion optimisation for Audible, an AdWords guy for Goldman Sachs, a 24 year Written by an Oxford law graduate turned programmer turned entrepreneur Expect a carefully researched, pithy, and highly applicable read Based on the author s time chairing a growth hacker group in Berlin Among the members of this group were some ex Googlers, a consultant doing conversion optimisation for Audible, an AdWords guy for Goldman Sachs, a 24 year old Serbian man making 100,000 a month selling e books on Tinder dating, a top 10 bestselling author in Germany, and the heads of marketing for Delivery Hero and Research Gate In went all these strategies and techniques and out came this book This book focuses on building scalable, automatable marketing assets , bits and pieces that continue to bring traffic dividends long into the future If we re going to throw around keywords, this book is about search engine optimisation, paid advertising, conversion optimisation, auto email marketing, and copywriting Anything requiring continuous attention didn t make the cut Sorry, social media marketing The only constant in the internet age is change That s why the wisest career minded people specialise on the timeless rather than the transient Entreprenerd The Busy Person s Primer on SEO, Paid Advertising, and Conversion Optimisation leaves out the minutiae of configuring advertising software or setting up Google Analytics because this sort of tedium changes every six months and you might as well Google the official docs In place of such trivia, this book focuses on the evergreen, on showing you the lay of the land, and on instilling the strategic principles that will keep paying dividends for years and years and years to come Full table of contents and preview chapters available on the author s personal website jackkinsella books entBuy it here jackkinsella books ent

    One thought on “Entreprenerd: The Busy Person's Primer on SEO, Paid Advertising, and Conversion Optimisation”

    1. There's a lot of fuzzy fluff pieces out there when it comes to SEO. I'm glad I stumbled on Entreprenerd. It's incredibly concise and is packed with good explanations and references. I've already started a ToDo list to incorporate everything that Jack covers in this book. I highly recommend this for anyone who wants to maximize the SEO value of their site.

    2. Catchy title. But is it all it?Thank God this book is more than a good title. It brings value to the reader. OF course for books like this one, determination and practice is a must for the reader that wants to enhance his/her life.

    3. This book will change the way you look at marketing and open your eyes.Well researched and insightful, it will give you the keys for self-promotion.The book focuses mainly on SEO (search engines), but also talks about email marketing and paid advertising.I recommend.

    4. I received a copy of this eBook for review from Story Cartel. Overall, I liked this book a lot b/c it provides tons of helpful advice and facts about SEO optimization. Although I didn't like the cover design, I do like the creative title. The only reason I didn't give this book 5 stars is b/c it lacks a Table of Contents and an introduction chapter to explain to the reader what topics the book covers and how this book will benefit the reader. Without those 2 items, I felt lost at times. Anyway, [...]

    5. Kinsella knows what he's talking about: he boostrapped his business out of willpower, teaching himself everything he needed (including marketing) in the process. Tech people can do marketing in a more automated way than non-techies. This book will show you the ropes. It will also help you being systematic and measuring everything worth paying attention to.

    6. When I saw the book title I got worried that it required detailed programming knowledge to make sense. I decided to give it a shot regardless and now I can definitely say that no programming knowledge is needed to read it. Entreprenerd is written for the general reader and keeps a bristling pace throughout. A good read, with illustrative examples given for every point.

    7. With 7 years of online marketing under my belt, I didn't think I'd still be able to learn this much in a 45 minute read. A great book for beginners & experienced marketers - A classic in the making.

    Leave a Reply

    Your email address will not be published. Required fields are marked *